CAT TOWER KICKSTARTER
ABOUT THE PROJECT
Cat Tower is a game that was developed in Japan and IDW Publishing is the company that remade it for an English audience. We utilized previous artwork from the game and then added onto it through a Kickstarter project. I designed all of the elements and layout for the Kickstarter. Our goal was $15,000 and ended up hitting that goal and going over it all the way to $30,000. For the Kickstarter I created videos, gifs and graphics. I updated the Kickstarter every few hours to keep up with the constant changes in funding and stretch goals. With this Kickstarter we were able to include two expansions into the game and added around 10 new Cat cards. I redesigned the backs of the Cat cards while also laying them out in a new format for printing. I also redesigned the two rulebooks (regular and expansion) that were included in the Kickstarter Cat Tower game.